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CRC-P Round 19 · Deadline 12 May 2026

The AI Factory
for Australian Industry

We build narrow-deep, domain-specific AI systems that outperform general models on specialist industry tasks. Proprietary data in. Industry-native intelligence out.

175+ Sophiie deployments live
MTAQ automotive partnership
CRC-P consortium confirmed

The Four-Layer Stack

01 xSeraAI The Factory · Methodology + IP
02 ATHENA CORE The OS · Vault + Engine + Orchestrator
03 Vertical DSLMs The Brain · Domain-specific models
04 Sophiie The Channel · 175+ AI agents deployed

The Thesis

General models fail at specialist tasks.

A general-purpose LLM cannot interpret an Australian Design Rule, diagnose a fault code from a Bosch ECU, or navigate MTAQ's apprenticeship compliance framework. These tasks require models trained on data no foundation model has ever seen.

xSeraAI builds Domain-Specific Language Models (DSLMs) — narrow-deep systems fine-tuned on proprietary industry data. They go deep where general models go wide.

General LLM

~70%

Broad knowledge, shallow depth. Hallucinates on domain-specific regulatory and technical queries.

Domain-Specific LM

~95%

Narrow focus, deep mastery. Trained on proprietary data — ADRs, OEM specs, state regulations.

$5B Harvey AI valuation — legal DSLM that proves narrow-deep works at scale
60%+ Gartner: enterprise GenAI models will be domain-specific by 2028
25-30% Performance gain of DSLMs over GPT-4o on clinical and industry tasks
175+ Sophiie AI agents deployed — live data pipeline already generating training signal

The moat: Every interaction through Sophiie generates proprietary training data. The model improves. The competitive gap widens. This is a data flywheel that compounds with every deployment.

Core Capabilities

Three systems. One compounding advantage.

Each capability feeds the others. Curated data trains better models. Better models generate richer interactions. Richer interactions produce more training data.

Data Curation

Ingesting, cleaning, and structuring proprietary industry data that no foundation model has access to. Domain ontologies built from the ground up.

  • AUR training packages and competency frameworks
  • Australian Design Rules (ADRs)
  • OEM diagnostic trees and fault code databases
  • State regulatory and compliance documentation
  • Live interaction data from 175+ Sophiie deployments

Agentic Orchestration

Multi-agent workflows that route queries through specialist models. Not one monolithic LLM — a coordinated system where each agent handles what it does best.

  • Intent classification and query routing
  • Specialist model selection per task
  • Structured tool use and API integration
  • Human-in-the-loop escalation paths
  • Audit trails for compliance and explainability
🔄

Continuous Learning Loop

Every interaction generates signal. Models retrain on real-world performance data. The system improves with use — an AI system that gets smarter the more it works.

  • Interaction feedback captured automatically
  • Model performance scoring and regression detection
  • Incremental fine-tuning on production data
  • A/B deployment for model version comparison
  • Competitive moat deepens with every deployment

Current Verticals

Industry-native AI, built from the inside.

Each vertical gets a purpose-built DSLM trained on proprietary data from within the industry. Not adapted from a general model — constructed from first principles.

Vertical 01 · Active

Automotive Aftermarket

Partnered with MTAQ (Motor Trades Association of Queensland) to build Australia's first automotive-specific DSLM. Trained on ADRs, OEM service manuals, fault code databases, apprenticeship competency frameworks, and live operational data from Sophiie-powered workshops.

6,000+ MTAQ member businesses
$37.1B GDP contribution
8yr partnership history
Vertical 02 · In Development

HydraWell — Peptide & Longevity Telehealth

Domain-specific model for functional medicine, peptide protocols, biomarker interpretation, and longevity optimisation. Built for telehealth consultation support with structured clinical reasoning pathways.

Peptide protocol library
Biomarker interpretation
TGA compliance layer

Research & Funding

CRC-P Round 19 — Building Australia's sovereign AI capability.

xSeraAI is pursuing a Cooperative Research Centre Project (CRC-P Round 19) to fund the foundational research for domain-specific AI systems in Australian industry. This feeds into CRC Round 28 ($50M AI Accelerator) for multi-vertical scale.

xSeraAI

Lead SME

Methodology owner and IP holder. Data curation pipeline, ATHENA CORE architecture, DSLM training framework.

MTAQ

Industry Partner

6,000+ automotive businesses in Queensland. 11 specialist divisions. 8-year partnership with founder.

QLD University Partner

Research Partner

AI architecture validation, privacy framework development, DSLM evaluation methodology. QUT/UQ/Griffith.

SophiieAI

Delivery Layer

175+ deployed AI agents. Customer-facing interface and real-world data pipeline. Partnership with Luke Kelleher.

Australia's National AI Plan
Sovereign AI priorities
CRC-P Round 19 ($100K–$3M)
CRC Round 28 pathway ($50M)
R&D Tax Incentive eligible

Get Involved

Domain-specific AI starts with domain-specific partnerships.

We're building the consortium for CRC-P Round 19 — researchers, industry bodies, and technology partners who understand that narrow-deep outperforms broad-shallow.